Crazy4Media News

Performance marketing

Truths and lies of performance marketing

What’s Performance Marketing? Performance Marketing or Affiliate Marketing is the name given to results-oriented marketing – lead or sales generation marketing – generally runned on a performance basis model, meaning the digital marketing agency assumes most of the risk as it takes over both the investment and management of the online campaigns charging the client…

Continue Reading

Marketing de resultados

Verdades y Mentiras del Marketing de resultados

¿Qué es el performance marketing? El Marketing de resultados, marketing de afiliación o performance marketing es el marketing orientado a resultados (lead generation y ventas), bajo un modelo de contratación de servicios en el que la agencia de marketing digital asume gran parte del riesgo, ya que  se hace cargo de toda la gestión e…

Continue Reading