Crazy4Media News

Come and visit us at eRoadShow!!

¿Qué es el ERoadshow? Es un congreso sobre el universo online, con ediciones en Barcelona, Sao Paulo, Mexico DF, Lima, Madrid, Lisboa y Bogotá. Además llegará a otras ciudades españolas entre las que se encuentra Sevilla. El evento que tendrá lugar el próximo 8 de abril en Campus Universitario EUSA (Plácido Fernandez Viagas nº4, 41013 Sevilla),…

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Behavioral Targeting solutions, the way to increase conversions

Behavioral targeting (also known as behavioral or interest based advertising) is a growing way of making the advertising you see on websites more relevant to your interests and preferences. It is a based upon previous unidentifiable web browsing activity, such as pages viewed, searches made and ads clicked on. An online advertising network such as Creafi Online Media…

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Online video advertising, the newest key to success

In order to understand the evolution of online video advertising, one could first observe the fast transition from television to computers. About a decade ago, the TV set was the center of the house, the source of information and entertainment. Today, even though television still sells well, the computer is the one that we use…

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The three most effective digital advertising solutions

In today’s tech-oriented world, advertising means much more than billboards and TV commercials: it is a complex process that takes brand interaction to a superior level, allowing businesses to showcase their products and services in the arena where all the magic happens. The Internet is indeed a thriving marketplace with dynamics and principles of its…

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Creafi Online Media boosts its mobile traffic

Mobile devices now count for over 15% of global internet traffic. User behaviour is rapidly changing as we increasingly turn to our phones and tablets running on Android and IOS (IOS 7 for the lucky ones) to search and surf the web. The main reason for this phenomenon is based on the fact that mobile…

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Creafi Online Media opens in France, Mon Dieu!

One of our key destinations this semester is France. We started off last week in September at the successful E-commerce Paris 2013, event where all the latest e-commerce and e-marketing trends were on show. Right there we took the opportunity to meet up with the leading advertisers (agencies and networks), as well as accredited and…

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