Crazy4Media News

All You need to know about Big Data

Big Data consists of the use of a huge range of technologies for the intelligent analysis of large volumes of data (structured, unstructured and semi-structured) to analyze the current situation of a company and predict the future one. It is a set of tools that use complex algorithms to analyze the available data and make…

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Analyzing Crazy4Media campaign statistics

We are going to analyze the reported percentages of impressions and RPM depending on CPA, CPC and CPM campaigns. Based on a full year since April 2013, we can use the graph below to compare the evolution of the fluctuations in impressions and RPM taking into account the different types of campaigns in CPA, CPC and…

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